Societe Generale Global Solution Centre

About Catalyst

At SG GSC, innovation is an integral part of the overall culture. Catalyst is Societe Generale’s accelerator program that was launched in 2016 with the intent to engage with the vibrant
start-up ecosystem in India and co-create solutions to real business needs and challenges.

This comprehensive close to 10-weeks endeavor invites deserving startups / Fintechs to team up with us, experiment and engineer creativity and redraw our operating landscape.

Two cycles of Catalyst were completed in 2016 with very promising solutions co-created with the startups. Both the cycles saw the startup teams and SG internal teams coming together demonstrating collaboration and co-creation to arrive at prototypes.

Catalyst provides an incredible experience, a ride on a
digital-future treadmill by testing your existing product or solution with real business scenarios.

Some of the key highlights from the previous cycles of Catalyst have been the interactions with a vast network of in-house Business Mentors, widening the reach of the promising
product / solution across the group entities, the a-ha moments that one experiences in the 10-weeks of Catalyst bouncing
ideas / discovering new approaches, the conversion from a Catalyst engagement to formal commercial engagements etc.

Announcing Catalyst 2.0

Catalyst 2.0, the second edition of Societe Generale Global Solution Centre’s (SG GSC) accelerator program is going to be truly epic! If you’ve got a product/service that can offer solutions to any of the Business use cases (specified below), then this is the platform for you!

This year promises to be bigger with simultaneous launches of Catalyst across two of our SG locations – India and Romania. SG GSC Catalyst India Edition will partner with startups / Fintechs from our Indian ecosystem. Teams will get to work with SG mentors and access resources exclusive to SG GSC.

It’s about time to be on the right side today to narrate together an inspiring story tomorrow.

So come along. Join hands. We could together make a seismic change. Apply to Catalyst 2.0 to become our partner in innovation.


Important Dates:
Last day for application May 18th  
Program Commences Mid June.

How does your startup benefit from the program?

Catalyst is a comprehensive 10-weeks program wherein the selected startups or Fintechs would get to work on our theme based Business Challenges with guidance, coaching and mentoring from SG GSC's experienced subject matter experts on business areas. With the enriched interaction, an accompanied remuneration and a working space within SG GSC premises, it’s an apt platform to test, iterate and scale your product or solution with a real scenario.

Based on the demo day outcome at the end of the 10-weeks, potential engagement avenues with Societe Generale could leapfrog your company in the right direction. Catalyst is open to all startups (emerging or mature) with one or more commercial product / solutions with active paying customers.

Catalyst Themes

CATALYST is open to all startups (emerging or mature). The themes and their Business Challenges for CATALYST 2.0 are as follows:

Payment – e-Wallet

A white labeled B2C mobile (e) digital wallet platform provider that consumers can use to avail mobility services. For example, transportation bookings like a cab, flight, train etc.

VR / MR / AR

Enhance customer service touch points through VR / MR offerings.

Predictive Analytics

Generate meaningful insights / correlations from multiple alerts / signals from IT applications / systems.

Digital On-boarding / KYC

Secure Remote digital authentication /identification of prospects (Voice, 2 factor, iris, video etc.).

HR Tech

An AI / NLP or equivalent solution that analyses candidate resumes from a talent pool and ranks / scores their suitability against multiple job positions.

Contextual Web Search, Data Discovery and Visualization

Automated web-search of public domain information on the Internet to determine the extent of exposure of various business operations for a list of companies or their sub-entities.

Data from Paper as a Service / Data Capture and Digitization

Smart automation of expense management process cycle like scan and upload of expense bills into existing IS systems etc.

Automated Data Cleaning / Curation

Creation, Capture and eventual prediction of a data quality indicator / dashboard based on historical anomalies' identified from the data source semantics.

Smart Email Assistant

An AI or equivalent solution that auto generates apt email responses based on nature / context of the email (current / past), the recipient, context history, email sentiment etc.

Tech for Good – A Greener Planet: Carpooling

An enterprise level carpooling platform for everyday commute by matching co-workers heading in similar routes.

Catalyst 1.0 Snapshot